Knowledge Centre
1. Title of Subcategory
A qualification gets you in the door. A designation keeps you in the game — and makes sure people pay you what you’re worth.
2. Explainer Video (top of page)
1–3 min video from a staff member or subject expert explaining:
What the topic is
Why members should care
How it connects to their work, compliance, or earning power
3. What You Need to Know (Definition & context)
2–3 short paragraphs
Avoid jargon; use member-friendly explanations
Include real examples or scenarios
4. Why It Matters to You (Impact section)
Bullet points answering:
How this can make you money
How it can save you trouble with SARS, regulators, or clients
How it positions you as a trusted expert
5. Frameworks, Standards, or References (if relevant)
Link to legislation, IFAC standards, CIBA policies, etc.
Keep it brief — no copy-paste of legal text, just summaries + links.
6. How to Apply (Action steps)
Numbered or bulleted step-by-step guide
Link to forms or related Help Centre Support articles
7. Common Mistakes to Avoid (if applicable)
Short list of pitfalls members fall into on this topic
Frame positively: “Do this instead…”
8. Related Resources